What is one characteristic or behavior that sets apart CEOs from everybody else? CEOs read 4 to 5 books a month! On the flip side, the average person is only reading 2 to 3 books a year. What a stark difference. Imagine, if you learned one new skill, or generated at least one new idea from each book you read. It’s no wonder that those who read are getting ahead of those who don’t.
So, I’m going to share with you on a frequent basis, books that I have enjoyed and learned from. Please share with me books that have benefited you! Are you going to stick with the status quo of reading 2 – 3 books a year, or will you commit to changing your life by reading more?
- The New Art of Selling Intangibles by Donald Korn
- SPIN Selling by Neil Rackham
- The Challenger Customer by Brent Adamson, Matthew Dixon, Pat Spenner, and Nick Toman
- Fanatical Prospecting by Jeb Blount
- The Speed of Trust by Stephen M. R. Covey
Make a difference in your life. Decide now to improve your sales skills every week.
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